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Squarespace a Favorite for PolicyStat

We were using GoDaddy as our website host when I first started working in the marketing department here at PolicyStat. If you’re familiar with GoDaddy, you understand why it wasn’t long before we were tired of the disorganized, non-user-friendly hosting of GoDaddy (not to mention the tsunami of sales-y messages). We needed to do some shopping – a little online retail therapy.

Based on recommendations from tech blogs and from looking at features of different hosting sites, we decided on Squarespace. I had never “built” a site before, so a content management system seemed to be the best option for making content changes quickly and easily. We’ve happily been using Squarespace since November, so I thought I would share with the class what I thought were the four best and worst things about Squarespace – just so you know I’m not biased 😉

The Best:

Excellent customer service – they respond to my desperate pleas for help within minutes. They attach screenshots and links to helpful tutorial videos and almost always answer my question specifically. I’ve had bad customer service experiences from other companies where I would have been better off asking ChaCha since they will actually answer the question I asked. I give an A+ to Squarespace though.
Unlimited customization – although you do need to know CSS, it is quite easy to customize anything. Since it is a content management system, they don’t actively encourage making these customizations which could override other things on the site and mess it up. However, the ability to use CSS means you have the freedom to design it the way you want.

The Worst:

Not very willing to accept feature requests – I had asked for a feature request allowing me to change the wording on a form submission button from “Submit” to “Sign up,” and I was told that they do not have that ability and included a link to change it myself. I have no problem customizing with CSS, but this solution required some Javascript.
Too easy to mess up your site – If you’re new to Squarespace, I recommend figuring out exactly how the templates and overrides work before you start. I often forget that you can change a template even if that template is not applied to the page you’re working on at the moment. For example, I was trying to change the margin on one of my landing pages. However, what I actually did was change the default template which was applied to the rest of my website. So the rest of my site was being changed without my realizing, since there is no obvious warning that pops up saying you are changing a different template. Your visitors might find out before you do.

All in all, I think the pros really outweigh the cons when it comes to Squarespace; granted, I haven’t used any other CMS, but so far I’ve been happy with this one. Sorry, Danica, I’m a Square now.

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